Whenever we buy something – in the supermarket, the shopping mall or online – we participate in a market, local or global. But do we make intelligent decisions when we part with our money? And what are the consequences for the environment, our own health and that of the workers toiling to make the products we buy?Only the well-informed can make responsible purchase decisions, though some manufacturers would prefer us all to be blissfully ignorant: For them, an awful lot of money is at stake. That is why they often declare crucial facts about their products only when forced to by law. And marketing strategies can often amount to perfidious manipulation. But a sustainable economy needs informed and critical consumers. We reveal some of the Tricks of the Trade.
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